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Hyde Park Baptist Church- Email Templates
Hyde Park Baptist Church, located deep in the heart of Austin, Texas, reached out to us with the need to create a stronger, more appealing way to communicate to its members. With that in mind, we were...
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Building Your Business With Lead Nurturing
In nature, “nurturing” always implies a particular relationship between the nurturer and the nuturee: the party with more knowledge/experience/information/power shares those qualities with the party...
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How to Overcome Tunnel Vision in Email Design
How long do you have to snag your reader’s attention before you lose them? Say it with me: ten seconds or less. We’ve had this drilled into our heads, and great designers know what keeps people...
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How Marketing Lead Qualification Can Compliment Email Marketing
In a post on the eConnect Email Blog at the beginning of October, James Trumbly, Director of Business Development at eConnect Email explained how to use an email marketing system to nurture leads....
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Introducing Subscriber Notifications
We’re very excited to announce that we have released a beautiful, flexible new way to keep up with the people who are joining your subscriber lists. We’ve given you complete control over what...
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Say Hello to the Subscribe Button
Hot on the heels of Subscriber Notifications, we’re excited to announce the all new Subscribe Button. The easiest way to add an elegant, unobtrusive subscribe form to any page on your site. The...
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Why Your Messages Are Landing in the Spam Folder
I recently sent a work-related email to a colleague with some time sensitive information in it. Not being in email marketing mode, I included the words “time sensitive” in the subject line and hit...
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Send Targeted Email Campaigns with New Segment Builder
In January, you will see a brand new segment builder from eConnect Email. We’re excited to give you a sneak peek at changes that will make it easier than ever to create highly targeted email...
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Introducing Geolocation Segments
Location can be a powerful tool in driving relevance in email marketing. Whether it’s providing local information or personalizing your content to match local conditions, knowing where your subscribers...
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Creating segments in autoresponders
We know how important segmentation is in allowing you to target your subscribers with the most relevant content. So in the last few months we’ve been doing a lot of work on our segments feature,...
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